Analytics live under Analytics in the dashboard, and they update as things happen rather than on a daily batch.
- Views — how many times your card was opened.
- Clicks — which links and products were tapped, and how often.
- Referrers — where the visitor came from, so you can tell Instagram traffic from TikTok traffic.
- Devices — what they were on.
- Contact methods — which way buyers chose to get in touch.
What is not collected
IP addresses are not collected or stored. Analytics that rely on non-essential cookies are subject to the choice a visitor makes in the cookie banner, and a visitor who declines is not counted through them.
All of this is on every account. There is no advanced tier holding the useful half back.